Episode 0: Introduction To Growth Hack Podcast

Episode Summary:

Your marketing campaign has just failed. That Facebook Ad campaign that you thought was going to work didn’t get results. You’ve spent thousands of dollars with nothing to show for it. You want your money back. Sound familiar? Well if this hasn’t happened to you, you are one of the lucky ones.

That’s because the approach to digital marketing is systematically flawed. Facebook, Instagram and Google make it very easy to spend money with them but that's it, you’ve only spent money with them, what about the sales, what about the leads you were looking for? Where are those?

Once you listen to our introduction, start with episode 1 “Why Digital Marketing Fails”, it’s the foundation for the whole season.

Audio Transcript

Your marketing campaign has just failed. That Facebook Ad campaign that you thought was going to work didn’t get results. You’ve spent thousands of dollars with nothing to show for it. You want your money back. Sound familiar? Well if this hasn’t happened to you, you are one of the lucky ones.

That’s because the approach to digital marketing is systematically flawed. Facebook, Instagram and Google make it very easy to spend money with them but that's it, you’ve only spent money with them, what about the sales, what about the leads you were looking for? Where are those?

Welcome to Growth Hack by Papi Digital. Where we break down marketing channels like Facebook, Google, Instagram, YouTube and show you why they aren’t working.

For our first season we will be showing you how to get these marketing channels started and working properly. We breakdown each channel and show you where the holes and flaws are. Don’t worry if you active campaigns or are working with an agency this is for you too.

I’m Julian Espinosa and I’m your host!

These won’t boring explanations they real stories of where campaigns have either failed or succeeded and we explain to you why.

In addition to marketing channels we have a few surprises on this season. We won’t ruin them but follow us on social media and you’ll get a sneak peak.

You won’t want to miss this season. If you want to stay in the loop with all things digital marketing subscribe to wherever you listen to your podcasts. If you have questions or topics that you want us to cover reach out to us on our Instagram or directly through our website. www.PapiDigital.com or @_papidigital on instagram. Be sure to rate us, we want to know how we are doing!

Thanks for tuning in!